Trev from yesterday's Metro on how fortune favours the brave when it comes to creative effectiveness. This only appeared in the analogue version unfortunately, but hopefully the attached scan is readable. [gallery ids="18548"] ...
QS MD Rania has recently graced the pages of Campaign's Applied Thinking supplement, writing on the power of polarisation and the need for brave, distinctive advertising. You can read it here....
MindBombing is our agency philosophy on advertising, and QS planning director Jon Howard has been offering up some thoughts on what this means recently. Check out the Applied Thinking supplement that appeared with Campaign and Marketing if you want to bomb your mind a little more....
Jon gave same of his planning insight in Campaign recently, pointing out the dangers of jumping on the 'natural' bandwagon in your marketing and advertising. You can read a slightly longer version of the piece here. ...
QS Planning Director Jon Howard had a few words of advice recently for the Labour Party as they ponder who their next leader might be: they'll be no different to a tin of baked beans. Read the full article over at Little Black Book....
